If you own a website, you've probably heard about the importance of using search engine optimization to drive more traffic to your website. But what is search engine optimization and why is it so important for website traffic?
Search engine optimization is the process of using certain keywords or keyword phrases repeatedly throughout a website so that the spiders sent by the major search engines find your page and index it with other pages that mention specific keywords, words or phrases. You can also learn more about search engine optimization via medtechmomentum.com/.
Image Source Google
The more often these keywords or key phrases are mentioned, the higher your website will rank from spiders. This means that when someone searches in a search engine for a keyword or keyword phrase where your website appears on the search engine results page, it is determined by the keyword density of your website.
This is a simple overview of the process. It's actually more complicated, but that's the whole point of the process. In order to show your pages higher in search engine search results and to get more traffic, it is important to optimize as much content as possible for search engines on your website.
It is also very important to have original content. If the spider indexing your web page recognizes the text on your web page is exactly the same or similar to the text on another web page, then your page will not be indexed and will not appear in search engine results. So what you really need to do to optimize your website effectively from search engines is to have 100% original content with the right keyword density.