Your customers will surely want to find products easily and quickly. And the more simple they are to locate items to purchase, the quicker they will make a purchase. This is where filtering your products can be a major increase in revenue. Product refine Shopify gives customer personalized experience at your website.

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Today, take a look at some ideas to think about before you begin making product filters available to your online store

Make use of multiple filters

Imagine a product filter in place that allows customers to only filter only one parameter at a. The customers would find this inefficient. Even if you can filter products according to different parameters, if your eCommerce website doesn't permit multiple filters at once, shoppers must memorize choices before applying another filter. Most customers will likely be frustrated and abandon your site, leaving your website.

You can remove filters by just one click

Give the option of a "clear ALL" and "clear filter" button that allows users to easily remove filters, which makes it easier to begin again. This feature, as well as showing the filters that have been applied on the front page is proven to decrease the likelihood of errors and misinformation from users.

Avoid long filter lists

It is recommended to be careful with the filter choices. If the amount of options available in the dropdown menu of each filter parameters is excessive and other parameters are hidden away from view. Anything that appears to be "scrolling in a scrolling" in a list of options is an unfriendly user experience.